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Books

In which Stuart reads the Save the Cat! books and tells you what he thought

July 11, 2012 Books, So-Called Experts, Stuart

I don’t read how-to books on screenwriting, but Stuart does, so I occasionally ask him to write up his impressions. For this round, he tackled the three Save the Cat! books by Blake Snyder.

**tl;dr version:** Stuart liked them. While I don’t endorse any how-to gurus, it sounds like these books are better than most.

—-

by_stuartWhenever screenwriting books or gurus are mentioned on John’s site, it is with near death-or-taxes certainty someone will bring up the Save the Cat! series in the comments.

Blake Snyder’s resume is offered as a counter-example to the “those that can’t do teach” complaint. Snyder, who passed away in 2009, was an actual screenwriter, having written Blank Check and Stop! Or My Mom Will Shoot. You can debate the merits of those credits, but those are two credits more than most screenwriting gurus can offer.

Over the years, I had sat down with [the first Save the Cat!](http://www.amazon.com/dp/1932907009/?tag=johnaugustcom-20) a few times, but had never managed to get past the first chapter, where Snyder repeatedly cites the brilliance of Four Christmases, which at that time was nothing more than a title and logline. Still, multiple people whose opinions I trust had assured me StC is worthwhile. I started to feel like someone who was having trouble getting past the first few episodes of The Wire. “You’ll see – it’s great.” “It’s worth it.” “You’ll get it soon.”

And they were right.

Getting the lingo
—

Save the Cat! has become a sort-of brand of its own. The books now have companion software for both computers and iOS devices, a blog that offers advice and film analysis through the StC lens, and seminars that have continued since Snyder’s death.

StC has its own vocabulary. “Save the cat” refers to the idea that our hero should win over the audience from the outset by doing something likeable the first time we meet her, like saving a cat. “Pope in the pool” is the name given to distractions used to disguise exposition.

There are a lot of these — some specific, some general, all helpful. But most people can discuss first acts even if you haven’t read Syd Field. To speak StC, you have to speak StC.

The books’ basic argument is that well-constructed, emotionally satisfying movies can be broken into 15 essential beats, which Blake outlines on his BS2 (Blake Snyder Beat Sheet):

>1. Opening image (page 1)
>2. Theme stated (5)
>3. Set up (1 – 10)
>4. Catalyst (12)
>5. Debate (12 – 25)
>6. Break in two (25)
>7. B-story (30)
>8. Fun and games (30 – 55)
>9. Midpoint (55)
>10. Bad guy closes in (55 – 75)
>11. All is lost (75)
>12. Dark night of the soul (75 – 85)
>13. Break into three (85)
>14. Finale (85 – 110)
>15. Final image (110)

For those of you who have read other screenwriting how-to books before, this may feel old hat. This is Snyder’s version of the formula that is the backbone to all of these.

Snyder explores the idea in more specific detail by defining the ten basic stories all movies tell, and demonstrating the way the formula applies to each. Those stories are:

>* **Monster in the House** — Of which *Jaws, Tremors, Alien, The Exorcist, Fatal Attraction,* and *Panic Room* are examples.
>* **Golden Fleece** — This is the category of movie best exemplified by *Star Wars; the Wizard of Oz; Planes, Trains and Automobiles; Back To The Future;* and most “heist movies.”
>* **Out of the Bottle** — This incorporates films like *Liar, Liar; Bruce Almighty; Love Potion #9; Freaky Friday; Flubber;* and even my own little kid hit from Disney, *Blank Check*.
>* **Dude with a Problem** — This is a genre that ranges in style, tone, and emotional substance from *Breakdown* and *Die Hard* to *Titanic* and *Schindler’s List*.
>* **Rites of Passage** — Every change-of-life story from *10* to *Ordinary People* to *Days of Wine and Roses* makes this category.
>* **Buddy Love** — This genre is about more than the buddy movie dynamic as seen in cop buddy pictures, *Dumb & Dumber*, and *Rain Man* — but also every love story ever made!
>* **Whydunit** — Who cares *who*, it’s *why* that counts. Includes *Chinatown, China Syndrome, JFK,* and *The Insider*.
>* **The Fool Triumphant** — One of the oldest story types, this category includes *Being There, Forrest Gump, Dave, The Jerk, Amadeus,* and the work of silent clowns like Chaplin, Keaton, and Lloyd.
>* **Institutionalized** — Just like it sounds, this is about groups: *Animal House, M\*A\*S\*H, One Flew Over the Cuckoo’s Nest,* and “family” sags such as *American Beauty* and *The Godfather*.
>* **Superhero** — This isn’t just about the obvious tales you’d think of, like *Superman* and *Batman*, but also includes *Dracula, Frankenstein,* even *Gladiator* and *A Beautiful Mind*.

The second book, [Save the Cat! Goes to the Movies](http://www.amazon.com/dp/1932907351/?tag=johnaugustcom-20), is dedicated to breaking down movies that exemplify each of these stories’ sub-categories. And his blog continues to offer breakdowns of current movies.

The first book goes on to offer methods for constructing your own stories quickly and efficiently once you’ve accepted these basics. Snyder lays out plans for an easy and well-organized 40-beat note card board (ten each for acts 1, 2a, 2b, and 3), ways to organize said beats so they work together emotionally and build towards a whole, and ways to break down the beats into manageable chunks.

Snyder makes the whole task of writing a screenplay seem downright doable.

The first book is also full of advice about loglines, titles, pitches, double checking your story, adding weight — all the standard fare, discussed thoroughly and simply. And the third book, [Save the Cat! Strikes Back](http://www.amazon.com/dp/0984157603/?tag=johnaugustcom-20), is more of the same, although it focuses on addressing common questions he heard from people who have read the first two books, and discusses some after-the-writing questions, like how to dress for a pitch or how to handle your first meeting.

The three add up to a fairly comprehensive overview of a screenwriter’s career, and really work well as complements.

What’s not so great
—

This is not to say they are without issue, however. When discussing the problems with screenwriting books, people often point to Save the Cat! as the ones that get it right. But really, the StC books are not essentially unique. They fail in the same places most other screenwriting books do.

At times, and increasingly as the books go on, Blake writes as if he is leading a seminar. I found the self-helpy tone annoying:

>And while so many other screenwriting schools focus on the can’ts, that’s how Strike Back U. is different.

>Because we know you can.

In this case and others, this tone does no good. It is both belittling and falsely optimistic, as it presents an optimism that is based on nothing. It implies that this isn’t just a course for beginners, but a magic key that will unlock the secrets to screenwriting success.

Snyder is also a little too unapologetically commercial. While I praise him for not giving into critics who fault his mainstream taste, he eschews defenses when defenses are warranted. He will make passing mention of how his breakdowns can be applied to less-commercial movies too, but more often than not it almost feels like he’s taunting his critics.

Snyder tells writers to get through writer’s block by thinking, “Here’s the bad way to do this,” and then doing it. He points to Four Christmases’s 22% Rotten Tomatoes score as something we should find encouraging. And on some level, the very nature of the exercise feels like one of imitation.

Frankly, I think the StC series is the best of the how-to books I’ve read, but they’re not fundamentally different. Sure, they are written by somebody with a little more experience. But if you disagree with the thesis at the heart of this class of books — the idea that there is a formula, and you can learn it — the Save the Cat! books will not change your mind.

But if you’re okay with the notion that there is a universally and emotionally pleasing cadence to movies and you are looking for some help mastering it, the Save the Cat! books present these ideas clearly and manageably without forcing it. The books offer a lot of simple and well-thought-out tips to make your movies better, and they present Hollywood in a realistic (yet painfully optimistic) way.

Bottom line: The StC books are not the Holy Grail counter-example they’re often purported to be, but from what I have read, they are indeed the best how-tos being sold.

Optioning a novel, and the golden age of television

Episode - 25

Go to Archive

February 21, 2012 Books, QandA, Scriptnotes, Transcribed

For their 25th podcast, John and Craig tackle listener questions.

How does a screenwriter option a novel he wants to adapt? John has optioned two novels — one through a studio, and one on his own — while Craig recently optioned his first. In each of these cases, we found the psychological aspects to be just as important as the legal ones.

When can a writer say he “wrote” a movie — particularly if there are other credited writers? John and Craig disagree a bit here, with John trying to draw the distinction between “worked on” and “wrote.”

Finally, should an aspiring writer focus on television or features? The answer from two feature writers may surprise you. Or not: television is pretty damn good these day.

Links:

* [Finding out if a book has been optioned](http://johnaugust.com/2007/book-optioned)
* [The Hero from Otherwhere](http://www.goodreads.com/book/show/1838431.Hero_from_Otherwhere) by Jay Williams
* [What’s That Book?](http://www.whatsthatbook.com/)
* [Big Fish, a Novel of Mythical Proportions](http://www.amazon.com/gp/product/1616201649/ref=as_li_ss_tl?ie=UTF8&tag=johnaugustcom-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=1616201649) by Daniel Wallace
* [Summer of the Monkeys](http://www.amazon.com/dp/0440415802/?tag=johnaugustcom-20) by Wilson Rawls
* [How I Became a Famous Novelist](http://www.amazon.com/gp/product/0802170609/ref=as_li_ss_tl?ie=UTF8&tag=johnaugustcom-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=0802170609) by Steve Hely
* INTRO: [The Gary Coleman Show](http://www.youtube.com/watch?v=iZQSPfTq42M) opening credits
* OUTRO: [I Wanna Dance with Somebody](http://www.youtube.com/watch?v=weBTm5pH3rw) by Adrian Glynn

You can download the episode here: [AAC](http://traffic.libsyn.com/scriptnotes/scriptnotes_ep_25.m4a).

**UPDATE** 2-22-12: The transcript of this episode can be found [here](http://johnaugust.com/2012/scriptnotes-ep-25-optioning-a-novel-and-the-golden-age-of-television-transcript).

How to write Groundhog Day

February 3, 2012 Books, Film Industry, Genres

I’ve only just started reading Danny Rubin’s [How to Write Groundhog Day](http://www.howtowritegroundhogday.com/), but it’s promising enough that I think many screenwriters will want to take a look at it this weekend.

It’s [available on Kindle](http://www.amazon.com/gp/product/B0072PEV6U/ref=as_li_ss_tl?ie=UTF8&tag=johnaugustcom-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=B0072PEV6U) and Nook, on sale for $9.99 today.

Rubin walks the reader through the genesis of the idea — and all the other ideas competing for his attention. The ebook includes a lot of marked-up pages from his initial notes and drafts. Most of these are readable on a traditional Kindle, but it’s one of the rare titles that actually works better on an iPad.

Groundhog Day is nearly 20 years old, but still feels very contemporary in terms of high-concept comedies, with its simple-but-clever premise and curmudgeonly fish-out-of-water protagonist. My only caution to readers is that even though we keep making variations of this movie (c.f. Click, Liar Liar, A Thousand Words), the film industry itself has changed, so descriptions of the business and process might not reflect current reality.

Spelunking the Kindle market, cont’d.

February 2, 2012 Books, Follow Up, Snake People, The Variant

I’ve written several times about my experiments with self-publishing on the Kindle, mostly concerning my short story [The Variant](http://johnaugust.com/variant), which briefly hit #18 on the overall bestsellers list.

Overall, I found Amazon’s ebook tools satisfactory, but the price structure was [frustrating](http://johnaugust.com/2009/spelunking-the-kindle-market):

> Amazon doesn’t distinguish between free and paid content on their Kindle bestseller list. In fact, 19 out of the top 50 books are free. There’s nothing wrong with free, but it’s a semantic and tactical mistake to include them on a “bestseller” list.

They’ve fixed that.

Free books are now listed separately, and with the introduction of the KDP Select program, self-publishers can finally price a title as free for up to five days. (Before this, only major publishers could set the price at zero.)

snake people coverAfter reading [David Kazzie’s post](http://wahoocorner.blogspot.com/2012/01/how-kdp-select-saved-my-book.html) about his experience with KDP Select, I decided to try it out on another one of my short stories, [Snake People](http://www.amazon.com/Snake-People-ebook/dp/B004H8GF0U/), which had gotten nice reviews but never achieved the traction of The Variant.

To enter KDP Select, you have to promise that the title isn’t available for sale anywhere other than Amazon. Unlike The Variant, I wasn’t selling Snake People as a PDF, so there was nothing to take down.

Dropping the price is handled through a pop-up box called the Promotions Manager. The only option listed for me was “free book,” but the system seems to be designed for more-extensive campaigns. You’re allowed to be free for up to five days total, divided however you want.

Snake People went free yesterday (February 1st), and as of this writing sits at #20 on Kindle’s free [short stories list](http://www.amazon.com/gp/bestsellers/digital-text/157087011/ref=pd_zg_hrsr_kstore_2_4_last), with 75 copies “sold” in the last 24 hours.

The list is everything
—

From our experience with [Bronson Watermarker](http://quoteunquoteapps.com/bronson), we’ve learned that where you fall on the lists has a huge impact on sales. The higher you’re ranked, the more people see you. The more you’re seen, the more you’re purchased. Winners keep winning.

The pure ranking matters, but even more important is where the page breaks.

For Bronson, we made the front page of the Mac App Store in the “New and Notable” section. For the two weeks we were there, our sales were ten times normal. Once we fell to the second page of “New and Notable,” we quickly regressed to the mean.

I realize that writing about Snake People while the experiment is still running will inevitably corrupt the data. Some readers will click and buy it because hey, [it’s free](http://www.amazon.com/Snake-People-ebook/dp/B004H8GF0U/ref=zg_bs_157087011_20).

And that’s okay. I mostly want more data to answer correlation questions: If 75 copies lands a title at #20, how many copies is the #1 short story “selling?”

In my initial experiments with The Variant, I was able to estimate how much Stephanie Meyer was bringing in off of her Twilight books. (A lot.) I’m curious what the numbers mean in Kindle’s new free ecosystem.

So if you haven’t checked out Snake People, [go get it](http://www.amazon.com/Snake-People-ebook/dp/B004H8GF0U/) before the promotion ends on Friday. I’ll publish a follow-up on Monday with numbers.

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