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The Nines

Mysteries of Pittsburgh

January 19, 2008 Adaptation, Sundance, The Nines

The LA Times has [a great article](http://www.latimes.com/entertainment/la-ca-thurber20jan20,1,1213177.story?ctrack=1&cset=true) about my friend and former assistant Rawson Thurber, whose adaptation of The Mysteries of Pittsburgh debuts at this year’s Sundance Film Festival. I’ve seen the movie five times, and am ridiculously proud of Mr. Thurber.

Trivia: If you’re watching The Nines, that’s Rawson’s house which gets burned down at the start of the movie. And if you’re watching The Nines on DVD (ahem), the short film God was shot at my apartment off of Melrose, which Rawson later took over.

I probably need to start paying my location scouts more.

More on the torrents

January 17, 2008 Follow Up, Projects, The Nines

There’s been a lot of feedback and reaction on this site and others about my [c’est la vie attitude](http://johnaugust.com/archives/2008/the-nines-on-bittorrent) towards The Nines showing up on BitTorrent. Some felt I was tacitly endorsing piracy (no), while others wondered if I’d feel the same if I had financed the movie, rather than writing and directing it. So I thought I’d address and clarify some of these issues.

I’m not bouncy with joy over my movie getting torrented, but I think it’s a stretch to equate unlawful downloading with traditional theft. As many commenters have pointed out, The Nines isn’t available in any legal form in many countries around the world, nor will it be in any foreseeable time frame. So I have a hard time arguing that a reader in Germany should pay for the movie when there’s no way he could. ((Several commenters have suggested the “tip jar” model, where motivated viewers could contribute to the filmmaker. I don’t know of any successful examples of this form of micro-patronage, but I’d happily be proven wrong.))

But I’d draw a distinction between an individual downloading an otherwise inaccessible movie and the business of piracy.

I get pissed off when I see blackmarket DVDs sold on the sidewalks of Manhattan, because those are literally discs we’re not selling. It’s organized crime. Even the big torrent sites are essentially profiting off others’ work, by selling ads. So yes, I’m mindful that even as I excuse the individual downloader, the system which allows the individual downloader is far less noble.

The pro-torrent argument, particularly for indie films which get limited distribution (like The Nines), is that a torrent allows a lot of people to see the movie who otherwise couldn’t. And yes, a filmmaker wants his work seen.

But he also wants to be paid for his efforts. No matter where you work — an office, a factory, a retail store — you do your job with the expectation of getting paid. If your employer decided he didn’t want to pay you, you’d be upset. If the employer said, “Well, the customers decided to take the products without paying for them,” you’d rightly tell him to get off his fat ass and hire a security guard.

That’s why I have no problem with Sony and the MPAA going after bootleggers and other merchants of ill-gotten films. It’s not just the studios’ right to see that the law is enforced; it’s their job.

But I’d steer the legal machinery towards stopping the true black market — counterfeit discs and camcorder specials — and spend more time coming up with legitimate, convenient alternatives to the torrents, so that’s it’s not any more difficult to find and download a movie legally. ((And legally worldwide. Given the dominance of American media, it’s especially frustrating that cinephiles in Australia and other markets have to queue at the back of the line for movies they’ve seen promoted 12 months earlier.)) Apple’s new rental deal with the studios sounds promising. That and a dozen other efforts could make the market competitive, which will be better for everyone.

On the money
—
The Nines was independently financed. And while the money came from various sources, it all streamed through me. I signed every check. I own the copyright through Confederated Products LLC, which in turn licenses the movie to distributors like Sony, Newmarket and Optimum.

So when I refer to The Nines as being “my movie,” I’m not just claiming artistic ownership as writer/director. It really is mine. So unlawful downloading has a much more direct effect on me for The Nines than it would for the other movies I’ve written, like Go or Charlie and the Chocolate Factory.

One of the things I hope to do with The Nines — sometime after the writers’ strike, when I can call Sony again — is work with them to release a low-res version of all the source material for The Nines, so budding filmmakers can try their hand at cutting (and re-cutting) a real feature. So I’m watching this first wave of torrents carefully, hoping the people who are downloading The Nines are doing it because they love movies, and not because they want to screw over some mythical The Man. Because to a very large degree, I am The Man in this case.

The Nines on BitTorrent

January 15, 2008 Projects, Sundance, The Nines

Since well before our Sundance debut last year, I’ve been curious-slash-paranoid about when The Nines would start showing up on the BitTorrent trackers, the online repository of pirated movies and a few legitimate wares.

It was inevitable that the movie would get bootlegged at some point. The timing was the delicate issue. If it showed up before Sundance, some distributors might be frightened off (why spend x dollars when people are already watching it for free?). If it showed up online before our theatrical release, we could anticipate a hit in ticket sales, and a tougher time selling it overseas.

So for a while, I was checking every day. And nothing.

But yesterday, my Google News Alert feed showed the inevitable had come to pass: there was a DVD rip of The Nines online. Given the subtitles attached (Spanish and French), it was almost certainly the North American retail release, which I haven’t even held in my hands yet. ((We’ve had plain DVD screeners available for months, mostly for journalists and folks in the industry. But they don’t have subtitles, which is why I strongly suspect this comes from the official disc.))

I haven’t downloaded or watched the rip, but I have gotten three emails in the last 24 hours which began, “I recently saw The Nines…”

So it’s out there.

And that’s okay. Not “okay” in the sense of “legal” or “right.” But okay in the sense of c’est la vie. People are going to watch the pirated version, and there’s nothing I can do about it. Sony, Interpol and the MPAA will do their best, but as the guy who made the movie, I honestly want people to see the movie. If the only way you’re going to watch The Nines is illegally, so be it.

In fact, for a writer/director, there’s not a meaningful financial difference between someone watching an illegal download and [getting it from Netflix](http://www.netflix.com/Movie/The_Nines/70066350), which distributes a limited number of discs to a large audience. Discuss.

But as the director, there are some good reasons to steer you towards the physical disc once it [comes out on January 29th](http://www.amazon.com/gp/redirect.html?ie=UTF8&location=http%3A%2F%2Fwww.amazon.com%2FNines-Ryan-Reynolds%2Fdp%2FB000YW8RN6%3Fie%3DUTF8%26s%3Ddvd%26qid%3D1198301424%26sr%3D8-1&tag=johnaugustcom-20).

→ It has a ton of the usual special features: two audio commentaries, a making-of, gallery, deleted scenes (with commentary), and a bunch of Easter eggs.

→ It has one thing I’ve never seen before. For the opening sequence, you can see the script scroll by in the upper half of the screen, matched up to the movie and the storyboards for each shot. It’s a lot to process at once — you’ll probably need to watch it a few times — but it’s very cool.

→ You can loan a DVD, without passing along that troubling knowledge that you’ve done something illicit.

→ If you’re seen buying (or renting) The Nines, you’ll immediately identify yourself as someone drawn to challenging, divisive movies. So make sure to put it at the top of the stack as you slide it across the counter.

→ Hidden in five DVD cases are magical golden tickets. ((This is not true.))

But if these reasons and/or your conscience doesn’t persuade you, it’s not hard to find The Nines online. And I won’t think less of you. Probably.

For Your Consideration

December 21, 2007 Film Industry, Projects, The Nines

One of the perks of being in the WGA is that you get sent scripts and screener DVDs for many of the year’s best movies. Just this week, I got Juno and The Savages. My Christmas holiday to-watch list keeps getting longer.

WGA members are sent these scripts and screeners in the hopes that they’ll be nominated for the awards, obviously. ((Specifically the WGA Awards, which I have a hunch will not be picketed, unlike some others.)) But it’s not always clear why some movies are “For Your Consideration,” while others aren’t.

The answer has less to do with critics than calendars; the decision is made months before the movie is released. It’s made by studio marketing departments, who are looking at dates, cast and comparable films to figure out whether it’s worth the money and time it takes to mount a serious FYC campaign.

Sony decided Big Fish was an awards contender, so they bought the ads and publicity to support it. We screened for the National Board of Review and all of the other tastemakers. In the end, we got a handful of nominations. I got Best Adapted Screenplay nominations from the Broadcast Film Critics and the BAFTAs.

But a few years earlier, the studio didn’t try to get anything for Go. We’d debuted at Sundance, and had gotten terrific reviews, but since we hit theaters in February of that year, there were other movies for the studio to promote by the time awards season came. Doug Liman, Sarah Polley and I would have been longshots — but our names could certainly have been placed in the mix. But for Sony, a couple of award nominations would have meant very little for an R-rated teen comedy already at Blockbuster.

With the summer release of The Nines, I knew there was little chance we’d be remembered come awards time — and zero money for ads, mailers and screenings to refresh people’s memories. ((It didn’t matter that we’d only come out in New York, LA and Austin. Most of the awards-givers are conveniently housed there.)) I would have loved some actorly appreciation for Ryan and Melissa, who are consistently singled out in reviews for being terrific in multiple roles, even by critics who didn’t like the movie.

But I’ve tried not to be frustrated when looking at the 14th full page For Your Consideration ad in Variety for a “worthy” movie I know is worthless. The awards campaign was always part of these Very Important Movies’ marketing. It wasn’t for ours. Our target audience was the intersection of sci-fi geeks and Sundance aficionados, who we’ll reach better when the movie comes out on DVD on January 29th.

We didn’t send out the script of The Nines, although it’s been [available for download](http://johnaugust.com/library#nines) for months. With a bit of stomping and fuss, I probably could have gotten the distributor to mail it to at least WGA members. And I kind of regret not pushing for it, because I have a hunch that the small subset of members who actually read the scripts they’re sent ((My great frustration is that awards for Best Screenplay are given without any direct exposure to the screenplay. You’re watching the finished movie and guessing which ones were well-written. The more honest award would be given to the director for Not Fucking Up What Was Probably a Good Script.)) are the ones inclined to log in and do the new [online nominations](http://www.wga.org/awards/awardssub.aspx?id=59) for the WGA Awards.

So if you’re a WGA member who falls into that category, let me invite you to [read it](http://johnaugust.com/library#nines) and [nominate it](http://www.wga.org/awards/awardssub.aspx?id=59) if it seems like one of the five best contenders for Original Screenplay this year. (We’re number #109 on the ballot. The deadline is January 8th at noon.)

Did that feel uncomfortable? Because it was. It’s so much nicer to sit behind a glossy trade ad than ask a reader for his or her vote. But I just did.

I’ll be heading out for a Christmas holiday, but I’ll be checking in occasionally. If I don’t see you, have a good one.

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